BSECompany Update3d ago · 5 Aug 2026, 03:38 pm
Press Release - Capri Loans Unveils Integrated Brand Campaign Featuring Nayanthara; Launches New Gold Loan Film Reinforcing Trust and Financial Empowerment
Capri Global Capital Ltd · 531595
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Capri Global Capital Ltd has launched an integrated brand campaign featuring Nayanthara, reinforcing its commitment to accessible, transparent, and customer-centric financial solutions.
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Capri Global Capital Ltd - 531595 - Announcement under Regulation 30 (LODR)-Press Release / Media Release
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August 05, 2026
The Secretary The Secretary
BSE Limited National Stock Exchange of India Limited
Pheeroze Jeejeebhoy Towers Exchange Plaza, 5th Floor
Dalal Street, Fort Plot No- 'C' Block, G Block
Mumbai - 400 001 Bandra-Kurla Complex, Bandra (East)
Scrip Code: 531595 Mumbai – 400 051
Scrip Code: CGCL
Sub: Press Release – Capri Loans Unveils Integrated Brand Campaign Featuring Nayanthara; Launches
New Gold Loan Film Reinforcing Trust and Financial Empowerment
Dear Sir/Ma’am,
Please find enclosed the Press Release titled “Capri Loans Unveils Integrated Brand Campaign Featuring
Nayanthara; Launches New Gold Loan Film Reinforcing Trust and Financial Empowerment”.
The Company one of the leading diversified non-banking financial companies (NBFC) operating under
the brand name ‘Capri Loans’, has launched its latest integrated brand campaign featuring acclaimed
actor Nayanthara. Built around the theme of #DreamsGetWings for the Brand film and
#TryCapriGoldLoans for the Gold Loan film, the campaign reinforces Capri Loans' commitment to
accessible, transparent and customer-centric financial solutions.
The aforesaid Press Release will be made available on the Company’s website at www.capriloans.in.
You are requested to kindly take the same on record.
The said intimation was received by the Company on August 05, 2026 at 03:02 P.M.
Thanking you,
Yours faithfully,
for Capri Global Capital Limited
Yashesh Bhatt
Company Secretary & Compliance Officer
Membership No.: A20491
Encl.: As above
Capri Loans Unveils Integrated Brand Campaign Featuring Nayanthara; Launches
New Gold Loan Film Reinforcing Trust and Financial Empowerment
- Campaign that celebrates the aspira(cid:415)ons of everyday Indians
Mumbai, 5th August 2026: Capri Global Capital Ltd. (CGCL), one of the leading diversified non-banking
financial companies (NBFC) opera(cid:415)ng under the brand name ‘Capri Loans’, has launched its latest
integrated brand campaign featuring acclaimed actor Nayanthara. Built around the theme of
#DreamsGetWings for the Brand film and #TryCapriGoldLoans for the Gold Loan film, the campaign
reinforces Capri Loans' commitment to accessible, transparent and customer-centric financial
solu(cid:415)ons.
The brand film celebrates the journey of Nayanthara and the inspira(cid:415)on she draws from the resilience
and aspira(cid:415)ons of everyday Indians, from farmers and entrepreneurs to ar(cid:415)sans and working
professionals, as she introduces them to Capri Loans. It posi(cid:415)ons Capri Loans as a trusted financial
partner that empowers customers at every stage of their journey by providing them (cid:415)mely financial
support.
The Gold Loan film encourages customers to view gold not just as jewellery but as a valuable financial
asset. Through a hear(cid:414)elt interac(cid:415)on, Nayanthara highlights how Capri Loans enables customers to
unlock the value of their gold through a transparent, respec(cid:414)ul and secure lending process, offering
quick access to funds with dignity, trust and peace of mind.
Commen(cid:415)ng on the campaign, Mr. Nishant Gehlot, Head – Marke(cid:415)ng, Capri Global Capital Limited,
said:
"At Capri Loans, every campaign we create begins with a simple belief that access to the right financial
support can empower people to move forward with confidence. Through our #DreamsGetWings
campaign, we wanted to celebrate the aspira(cid:415)ons of millions of Indians and posi(cid:415)on Capri Loans as a
trusted partner in helping them achieve those dreams. The Gold Loan film further builds on this thought
by encouraging customers to view gold not just as jewellery, but as a valuable financial asset that can
provide (cid:415)mely support during life's important moments. With Nayanthara bringing authen(cid:415)city and
warmth to both narra(cid:415)ves, we believe these films will resonate strongly with audiences while
reinforcing our promise of trust, respect and customer-first service."
The integrated campaign entails a comprehensive mul(cid:415)media strategy spanning across television,
print and digital pla(cid:414)orms, supported by social media and prominent on-ground visibility, featuring
Nayanthara, ensuring a consistent brand experience across all customer touchpoints.
Through meaningful storytelling and prac(cid:415)cal financial solu(cid:415)ons, the campaign aims to strengthen
Capri Loans' presence across Southern India, deepen emo(cid:415)onal connec(cid:415)ons with customers, and
inspire them to pursue their aspira(cid:415)ons with the confidence of having a trusted financial partner by
their side.
With this campaign, Capri Loans further reinforces its posi(cid:415)on as one of India's fastest-growing retail-
focused NBFCs, offering innova(cid:415)ve, accessible, transparent and trust-led lending solu(cid:415)ons.
Campaign Assets
Brand Film:
Hindi: h(cid:425)ps://www.youtube.com/watch?v=XijyDMdmGV0
Telugu: h(cid:425)ps://www.youtube.com/watch?v=RuxlrzpU3aw
Kannada: h(cid:425)ps://www.youtube.com/watch?v=oiA9eTP99OE
Tamil: h(cid:425)ps://youtu.be/3w9z8HMPs94?si=tshAAcudLRxF16qz
Gold Loan Film:
Hindi: h(cid:425)ps://youtu.be/Oqn8skLmZUQ?si=OuXCC0i2sMybKk_G
Telugu: h(cid:425)ps://youtu.be/LinDZsZ9zbs?si=65iYUFt8r(cid:322)VuXIA
Kannada: h(cid:425)ps://youtu.be/0NxNJ6W6xbQ?si=OKjgBQUkx_eXBllk
Tamil: h(cid:425)ps://youtu.be/u1N-Rr0amT8?si=hrpaNnF9nx3WZUg
About Capri Global Capital Ltd:
Capri Global Capital Limited (“Capri Loans”) is a well-diversified retail focused Non-Banking Financial Company
listed on the BSE and the NSE. Capri Loans has an AUM of over Rs. 40,000 crores and serves a customer base of
over 7.6 Lakhs, through 1,400+ branches and employee base of 13,700+ as of June 30th, 2026 across pan India.
Capri Loans offers a wide range of secured and collateralized loans across four primary lending segments – Gold
Loans, MSME Loans, Construc(cid:415)on Finance and Housing Loans offered through its 100% subsidiary, Capri Global
Housing Finance Limited (“CGHFL”). Capri Loans also has fee-based businesses such as insurance distribu(cid:415)on
through corporate agency license and distribu(cid:415)on of car loans through its subsidiary Capri Loans Car Pla(cid:414)orm
Private Limited (“CLCPPL”).
Media Contact:
Jigna Vora | +919820387751 | Jigna.vora@capriglobal.in
Shrenya Priyadarshini | +917021073983 | shrenya@p4c.in