BSECompany Update5 Aug 2026 · 5 Aug 2026, 02:34 pm
Urban Company launches Native M3 Pro with 3-year unconditional warranty and long-life filtration
Urban Company Ltd · 544515
✦ AI Summary▲ PositiveProduct Launch
Urban Company Limited has launched the Na3ve M3 Pro water purifier with a 3-year unconditional warranty and long-life filtration, available for purchase on the Urban Company app and website starting at ₹22,000.
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Earnings Impact2/10
Growth Catalyst8/10
Governance Concern1/10
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Liquidity Impact8/10
Market Sentiment8/10
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Full Announcement
Urban Company Ltd - 544515 - Announcement under Regulation 30 (LODR)-Press Release / Media Release
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August 05, 2026
National Stock Exchange of India Limited BSE Limited
The Listing Department, Department of Corporate Services,
Exchange Plaza, Phiroze Jeejeebhoy Towers,
Bandra Kurla Complex Dalal Street, Fort,
Mumbai - 400 051 Mumbai - 400 001
Symbol: URBANCO Scrip Code: 544515
Sub.: Disclosure under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements)
Regulations, 2015 – Press Release
Dear Sir/ Ma’am,
In accordance with SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, as amended,
please find enclosed herewith the press release titled “Urban Company launches Native M3 Pro with 3-year
unconditional warranty and long-life filtration”.
The above disclosure will also be hosted on the Company’s website viz.
https://investorrelations.urbancompany.com/
This is for your information and records.
Thanking you,
For Urban Company Limited
(Formerly UrbanClap Technologies India Limited and
UrbanClap Technologies India Private Limited)
Sonali Singh
Company Secretary and Compliance Officer
Membership No.: A26585
Encl.: As above
Urban Company Limited
(Formerly known as UrbanClap Technologies India Limited & UrbanClap Technologies India Private Limited)
REGISTERED OFFICE: CORPORATE OFFICE:
Unit No. 8, Ground Floor, 7th & 8th Floor, Go Works,
Rectangle 1, D4, Saket District Centre, Plot 183, Rajiv Nagar, Udyog Vihar
New Delhi, 110017, Delhi, India Phase 1, Sector 20,
Gurgaon - 122016, Haryana, India
CIN: L74140DL2014PLC274413 | Email: Peoplesuccess@urbancompany.com| www.urbancompany.com | Telephone: +91 11 444 570 56
Urban Company launches Na3ve M3 Pro with 3-year uncondi3onal warranty
and long-life filtra3on
• New premium water purifier features filters designed to last up to three years, app-
enabled health monitoring and advanced mineraliza<on
• Available now on the Urban Company app and website at ₹22,000 onwards
Gurugram, August 5, 2026: Urban Company Limited (NSE: URBANCO) announced the launch of the Na@ve
M3 & M3 Pro Water Purifier, the latest addi@on to its Na@ve porJolio of smart home products. Designed
to make water purifica@on more reliable and hassle-free, the Na@ve M3 Pro combines premium design,
technology-enabled monitoring and filters designed to last for three years, backed by an uncondi@onal
three-year warranty.
Building on the success of the first Na@ve water purifier, the Na@ve M3 series raises the bar on durability,
experience and long-term ownership value. Unlike conven@onal RO systems that require frequent
servicing and filter changes, Na@ve M3 series is designed to minimise maintenance while reducing the
total cost of ownership. Customers can save over ₹26,000 over nine years through its long-life filters and
reduced maintenance requirements.
"For years, the water purifier industry has normalised frequent servicing, filter replacements and high
maintenance costs. We believe customers deserve a be>er ownership experience. NaAve M3 Pro is
designed to solve these pain points through long-life filtraAon, connected monitoring and dependable
aFer-sales support, all backed by an uncondiAonal three-year warranty. This launch reflects our philosophy
of building products that are durable, thoughJully designed, easy to use and smart," said Varun Khaitan,
Co-Founder and COO, Urban Company.
Engineered for premium performance and smart living
Building on the success of Na@ve’s flagship purifiers, the M3 Pro combines elevated aesthe@cs with
advanced technology:
• 3-Year No Service Required: Engineered with long-life filtra@on technology that operates
seamlessly for three full years without needing filter changes or rou@ne servicing.
• 100% RO Purified Water: Ensures that 100% of the water passes through the RO membrane to
eliminate heavy metals, chemicals, and impuri@es.
• Premium Build: Equipped with a durable, food-grade stainless-steel storage tank.
• Smart App IntegraTon: Allows real-@me monitoring of filter health, water quality, and key
performance parameters directly via the Urban Company app.
• Advanced MineralisaTon & pH Balancing: Enhances water taste while restoring essen@al
nutrients and maintaining op@mal pH levels.
• Dot-Matrix Smart Display: Provides sleek, intui@ve on-device updates.
The launch comes as Urban Company's Na@ve business con@nues to witness strong growth. In FY26, Na@ve
recorded ₹267 crore in revenue from opera@ons, represen@ng 130% year-on-year growth, while Net
Transac@on Value (NTV) grew 122% year-on-year to ₹345 crore. The company also maintains an average
4.5-star customer ra@ng across plaJorms and a 75% customer renewal rate, reflec@ng strong customer
trust in Na@ve's lifecycle service model.
Na@ve combines thoughJully designed hardware with professional installa@on, technology-enabled
monitoring and Urban Company's trusted aeer-sales service network. By integra@ng products with
services, the company aims to redefine home appliance ownership around reliability, transparency and
lifecycle value rather than one-@me product sales.
The Na@ve M3 & M3 Pro, priced at ₹22,000 onwards, are available for purchase immediately across India
on the Urban Company app and official website.
About Urban Company Limited
Urban Company Limited (NSE: URBANCO) is a technology-driven plaJorm that connects customers with
trusted professionals for home and beauty needs — from cleaning and repairs to salon and spa services.
As per Urban Company’s 9M FY26 Earnings Index, average monthly net earnings in-hand reached INR
28,322 for all ac@ve service professionals (ex. InstaHelp), while the top 5% of service professionals earned
INR 51,673. In addi@on, all ac@ve service professionals are covered under group life and accidental
insurance, which includes life insurance cover of up to INR 10 lacs, disability cover of up to INR 6 lacs, as
well as accidental hospitalisa@on and OPD treatment coverage, among other benefits.