Press Release

August 05, 2026 National Stock Exchange of India Limited BSE Limited The Listing Department, Department of Corporate Services, Exchange Plaza, Phiroze Jeejeebhoy Towers, Bandra Kurla Complex Dalal Street, Fort, Mumbai - 400 051 Mumbai - 400 001 Symbol: URBANCO Scrip Code: 544515 Sub.: Disclosure under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015 – Press Release Dear Sir/ Ma’am, In accordance with SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, as amended, please find enclosed herewith the press release titled “Urban Company launches Native M3 Pro with 3-year unconditional warranty and long-life filtration”. The above disclosure will also be hosted on the Company’s website viz. https://investorrelations.urbancompany.com/ This is for your information and records. Thanking you, For Urban Company Limited (Formerly UrbanClap Technologies India Limited and UrbanClap Technologies India Private Limited) Sonali Singh Company Secretary and Compliance Officer Membership No.: A26585 Encl.: As above Urban Company Limited (Formerly known as UrbanClap Technologies India Limited & UrbanClap Technologies India Private Limited) REGISTERED OFFICE: CORPORATE OFFICE: Unit No. 8, Ground Floor, 7th & 8th Floor, Go Works, Rectangle 1, D4, Saket District Centre, Plot 183, Rajiv Nagar, Udyog Vihar New Delhi, 110017, Delhi, India Phase 1, Sector 20, Gurgaon - 122016, Haryana, India CIN: L74140DL2014PLC274413 | Email: Peoplesuccess@urbancompany.com| www.urbancompany.com | Telephone: +91 11 444 570 56 Urban Company launches Na3ve M3 Pro with 3-year uncondi3onal warranty and long-life filtra3on • New premium water purifier features filters designed to last up to three years, app- enabled health monitoring and advanced mineraliza<on • Available now on the Urban Company app and website at ₹22,000 onwards Gurugram, August 5, 2026: Urban Company Limited (NSE: URBANCO) announced the launch of the Na@ve M3 & M3 Pro Water Purifier, the latest addi@on to its Na@ve porJolio of smart home products. Designed to make water purifica@on more reliable and hassle-free, the Na@ve M3 Pro combines premium design, technology-enabled monitoring and filters designed to last for three years, backed by an uncondi@onal three-year warranty. Building on the success of the first Na@ve water purifier, the Na@ve M3 series raises the bar on durability, experience and long-term ownership value. Unlike conven@onal RO systems that require frequent servicing and filter changes, Na@ve M3 series is designed to minimise maintenance while reducing the total cost of ownership. Customers can save over ₹26,000 over nine years through its long-life filters and reduced maintenance requirements. "For years, the water purifier industry has normalised frequent servicing, filter replacements and high maintenance costs. We believe customers deserve a be>er ownership experience. NaAve M3 Pro is designed to solve these pain points through long-life filtraAon, connected monitoring and dependable aFer-sales support, all backed by an uncondiAonal three-year warranty. This launch reflects our philosophy of building products that are durable, thoughJully designed, easy to use and smart," said Varun Khaitan, Co-Founder and COO, Urban Company. Engineered for premium performance and smart living Building on the success of Na@ve’s flagship purifiers, the M3 Pro combines elevated aesthe@cs with advanced technology: • 3-Year No Service Required: Engineered with long-life filtra@on technology that operates seamlessly for three full years without needing filter changes or rou@ne servicing. • 100% RO Purified Water: Ensures that 100% of the water passes through the RO membrane to eliminate heavy metals, chemicals, and impuri@es. • Premium Build: Equipped with a durable, food-grade stainless-steel storage tank. • Smart App IntegraTon: Allows real-@me monitoring of filter health, water quality, and key performance parameters directly via the Urban Company app. • Advanced MineralisaTon & pH Balancing: Enhances water taste while restoring essen@al nutrients and maintaining op@mal pH levels. • Dot-Matrix Smart Display: Provides sleek, intui@ve on-device updates. The launch comes as Urban Company's Na@ve business con@nues to witness strong growth. In FY26, Na@ve recorded ₹267 crore in revenue from opera@ons, represen@ng 130% year-on-year growth, while Net Transac@on Value (NTV) grew 122% year-on-year to ₹345 crore. The company also maintains an average 4.5-star customer ra@ng across plaJorms and a 75% customer renewal rate, reflec@ng strong customer trust in Na@ve's lifecycle service model. Na@ve combines thoughJully designed hardware with professional installa@on, technology-enabled monitoring and Urban Company's trusted aeer-sales service network. By integra@ng products with services, the company aims to redefine home appliance ownership around reliability, transparency and lifecycle value rather than one-@me product sales. The Na@ve M3 & M3 Pro, priced at ₹22,000 onwards, are available for purchase immediately across India on the Urban Company app and official website. About Urban Company Limited Urban Company Limited (NSE: URBANCO) is a technology-driven plaJorm that connects customers with trusted professionals for home and beauty needs — from cleaning and repairs to salon and spa services. As per Urban Company’s 9M FY26 Earnings Index, average monthly net earnings in-hand reached INR 28,322 for all ac@ve service professionals (ex. InstaHelp), while the top 5% of service professionals earned INR 51,673. In addi@on, all ac@ve service professionals are covered under group life and accidental insurance, which includes life insurance cover of up to INR 10 lacs, disability cover of up to INR 6 lacs, as well as accidental hospitalisa@on and OPD treatment coverage, among other benefits.