Acquisition

FC/SE/2026-27/53 November 3, 2026 National Stock Exchange of India Limited BSE Limited Exchange Plaza, C – 1, Block G, Phiroze Jeejeebhoy Towers, Bandra-Kurla Complex, Bandra (E), Dalal Street, Mumbai-400051 Mumbai-400001 Symbol: FIRSTCRY Scrip Code: 544226 Subject: Disclosure pursuant to Regulation 30 of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015 Ref: Intimation of acquisition made by Globalbees Brands Private Limited, a material subsidiary of Brainbees Solutions Limited (“the Company”) Dear Sir/Ma’am, Pursuant to Regulation 30 read with Para A of Part A of Schedule III of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015, we hereby inform that pursuant to the Shareholders Agreement dated October 22, 2021, Globalbees Brands Private Limited (“Globalbees”), a material subsidiary of the Company, has today acquired additional stake in Better & Brighter Homecare Private Limited, a step-down subsidiary of the Company. The details as required under SEBI Master Circular dated January 30, 2026, bearing reference no. HO/49/14/14(7)2025-CFD-POD2/I/3762/2026, are given as under: - Sr. No. Particulars Details of Event 1. Name of the target entity, details in brief Better & Brighter Homecare Private Limited such as size, turnover etc.; (“Better & Brighter”), incorporated in India on June 11, 2009, deals in moisture absorbers under brand name “Absorbia”. History of last 3 years’ turnover: 2025-26: INR 8.83 Crores 2024-25: INR 14.38 Crores 2023-24: INR 10.04 Crores Latest Financial Parameters: FY 2025-26: Turnover: INR 8.83 Crores Net worth: INR 9.66 Crores Note: This transaction is being consummated for “Absorbia” brand, which is sold through multiple subsidiaries of Globalbees, and revenue for the same is recognized in such subsidiaries of Globalbees. Brand “Absorbia”, through all such Brainbees Solutions Limited CIN: L51100PN2010PLC136340 Corporate/Registered Office:- Rajashree Business Park, Plot No. 114, Survey No. 338, Tadiwala Road, Nr. Sohrab Hall, Pune – 411001 Contact: +91-8482989157 Email Id:legal@firstcry.com Website: www.firstcry.com subsidiaries combined, generated turnover of more than INR 20.73 Crores in the financial year 2025-26. 2. Whether the acquisition would fall within Yes, the same will be at arm’s length and the related party transaction(s) and whether group companies and the Directors & KMP have the promoter/ promoter group/ group no interest in Better & Brighter except to the companies have any interest in the entity extent of their shareholding and common being acquired? If yes, nature of interest directorship. and details thereof and whether the same is done at “arm’s length”; 3. Industry to which the entity being acquired Consumer Goods and Household Products belongs; 4. Objects and impact of acquisition (including Globalbees has acquired 42% additional but not limited to, disclosure of reasons for shareholding from other existing shareholders of acquisition of target entity, if its business is Better & Brighter, the existing subsidiary of outside the main line of business of the Globalbees. Pursuant to the said transaction, the listed entity); shareholding of Globalbees has been increased from 58% to 100% in Better & Brighter (including shares held by a nominee of Globalbees). 5. Brief details of any governmental or NA regulatory approvals required for the acquisition; 6. Indicative time period for completion of the November 03, 2026 acquisition; 7. Consideration - whether cash consideration Cash or share swap or any other form and details of the same; 8. Cost of acquisition and/or the price at which INR 16.26 Crore the shares are acquired; 9. Percentage of shareholding / control The percentage of additional shareholding acquired and / or number of shares acquired is 42.00%. acquired; 10. Brief background about the entity acquired Provided in Point 1 of this table. in terms of products/line of business acquired, date of incorporation, history of last 3 years turnover, country in which the acquired entity has presence and any other significant information (in brief); Kindly take the above on your record and acknowledge receipt of the same. Thanking you, For Brainbees Solutions Limited Mandar Joshi Company Secretary & Compliance Officer Brainbees Solutions Limited CIN: L51100PN2010PLC136340 Corporate/Registered Office:- Rajashree Business Park, Plot No. 114, Survey No. 338, Tadiwala Road, Nr. Sohrab Hall, Pune – 411001 Contact: +91-8482989157 Email Id:legal@firstcry.com Website: www.firstcry.com