NSEUpdates24 Jun 2026 · 24 Jun 2026, 12:28 pm
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Affle 3i Limited · AFFLE
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Affle 3i Limited has been granted a patent in India for its method and system for click-to-install behavior based detection of fraud, strengthening its IP portfolio.
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Affle 3i Limited has informed the Exchange regarding 'Grant of Patent in India'.
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AFFLE_24062026122814_Patent_intimation_June_24_2026.pdf
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Affle/SE/2026-27 June 24, 2026
BSE Limited National Stock Exchange of India Ltd
Phiroze Jeejeebhoy Towers, Exchange Plaza, 5th Floor, Plot No. C-l, G
Dalal Street, Mumbai 400 001 Block, Bandra Kurla Complex, Bandra (East),
Mumbai - 400 051
Scrip Code: 542752
Symbol: AFFLE
Dear Sir/Madam,
Sub: Disclosure under Regulation 30 of SEBI (Listing Obligations and Disclosure Requirements)
Regulations, 2015 (“SEBI Listing Regulations”)
This is to inform that the Company has been granted a patent in India, which was earlier granted to the
Company in the US, strengthening the overall IP portfolio of the Company.
The patent subject area is "Method and system for click-to-install behavior based detection of fraud". This
patent deploys trained machine learning models to analyse click-to-install behavioural patterns in real time,
by collecting and processing device data, application data and user behaviour across agentic/autonomous
intelligent connected devices (AICDs). By identifying deviations across parameters such as click time,
redirection time, time to install and network signals, it accurately distinguishes genuine human engagements
from non-human bot traffic and fraudulent publisher activity, scoring and blocking offending publishers in
real time so that advertisers pay only for authentic consumer conversions.
This grant directly reinforces the human-vs-non-human data distillation and fraud prevention capabilities
of our AI-powered Consumer Platform Stack, protecting advertiser ROI and safeguarding the integrity of
our CPCU business model. It further builds upon our previously granted IPs, reflecting our sustained
commitment to powering measurable and trusted digital journeys for advertisers globally, while deepening
our technology thought leadership and strengthening our strategic defensibility across markets. Our IP
portfolio stands at 18 unique patent grants out of 39 total filed patents, with approximately 300 enforceable
patent claims as on date.
Submitted for your information and records.
Thanking You,
Yours Faithfully,
For Affle 3i Limited
(Formerly known as Affle (India) Limited)
Parmita Choudhury
Company Secretary & Compliance Officer
Affle 3i Limited
(Formerly known as Affle (India) Limited)
Regd. Office | A47 Lower Ground Floor, Hauz Khas, Off Amar Bhawan, New Delhi-110016
Communication Office | 8th floor, Unitech Commercial Tower - 2, Sector - 45, Gurugram - 122003, Haryana
(P) 0124-4598749 (W) www.affle.com; CIN: L65990DL1994PLC408172