NSEPress Release2d ago · 12 Oct 2026, 10:19 am
Press Release
Meesho Limited · MEESHO
✦ AI Summary▲ PositiveOrder Win
Meesho Limited's Meesho Mega Blockbuster Sale 2026 saw a 75% YoY growth in Day 1 orders, with orders peaking at over 75,000 per minute within 15 minutes of the sale going live. Transacting customers grew 60% YoY, and seller participation increased sharply, with transacting sellers from Tier 4+ markets doubling YoY.
Analysis Scores
Earnings Impact8/10
Growth Catalyst9/10
Governance Concern1/10
Regulatory Risk1/10
Balance Sheet Risk1/10
Liquidity Impact8/10
Market Sentiment9/10
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Full Announcement
Meesho Limited has informed the Exchange regarding a press release dated October 10, 2026, titled "Meesho s Mega Blockbuster Sale Opens with approx 75% YoY Growth in Day 1 Orders".
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MEESHO LIMITED
(Formerly known as “Meesho Private Limited” and “Fashnear Technologies Private Limited”)
CIN: L74900KA2015PLC082263
Registered Office: 3rd Floor, Wing-E, Helios Business Park, Kadubeesanahalli Village,
Varthur Hobli, Outer Ring Road, Bengaluru, Karnataka 560103
T: +91 9108021923 | E: cs@meesho.com | W: www.meesho.com
October 10, 2026
To, To,
Listing Department Department of Corporate Services
National Stock Exchange of India Limited BSE Limited
Exchange Plaza, Bandra-Kurla Complex, Phiroze Jeejeebhoy Towers, Dalal Street,
Bandra (East), Mumbai - 400 051 Mumbai - 400 001
Symbol: MEESHO Scrip Code: 544632
Dear Sir/Ma’am,
Sub: Press Release
Ref: Disclosure under Regulation 30 of the Securities and Exchange Board of India (Listing Obligations and
Disclosure Requirements) Regulations, 2015 as amended (“SEBI Listing Regulations”)
Pursuant to Regulation 30 of SEBI Listing Regulations, please find enclosed the press release titled “Meesho’s Mega
Blockbuster Sale Opens with ~75% YoY Growth in Day 1 Orders”.
The above information will also be made available on the Company’s website at: https://investor.meesho.com/
You are requested to take the above information on record.
Thanking you,
For Meesho Limited
(Formerly known as Meesho Private Limited and Fashnear Technologies Private Limited)
Rahul Bhardwaj
Company Secretary & Compliance Officer
Membership No.: A41649
Encl: As above
MEESHO LIMITED
(Formerly known as “Meesho Private Limited” and “Fashnear Technologies Private Limited”)
CIN: L74900KA2015PLC082263
Registered Office: 3rd Floor, Wing-E, Helios Business Park, Kadubeesanahalli
Village, Varthur Hobli, Outer Ring Road, Bengaluru, Karnataka 560103
T: +91 9108021923 | E: cs@meesho.com | W: www.meesho.com
CIN: U74900KA2015PTC082263
Registered office: 3rd Floor, Wing-E, Helios Business Park,
Kadubeesanahalli Village, Varthur Hobli, Outer Ring Road, Bengaluru,
Karnataka 560103
Meesho’s Mega Blockbuster Sale Opens with ~75% YoY Growth in Day 1 Orders
● Day 1 orders grew ~75% YoY as festive demand scaled across Bharat
● Orders crossed ~75,000 a minute at peak within 15 minutes of the sale going live
● Transacting customers jumped ~60% YoY
● Seller participation grew sharply, with transacting sellers up ~63% YoY and Tier 4+ transacting
sellers doubling YoY
● AI-powered discovery shaped demand, powering ~85% of Day 1 orders
● Branded shopping gained momentum across Bharat, with Meesho Mall orders growing over
~200% YoY
● Creator-led discovery deepened, with Content Commerce orders up ~3.7X YoY and ~81% of
creators from non-metro India
Bengaluru, October 10, 2026: The Meesho Mega Blockbuster Sale 2026 opened to strong demand across
India, with Day 1 orders growing ~75% YoY. As India’s largest e-commerce platform by Placed Orders,
Meesho saw orders peak at over ~75,000 per minute within just 15 minutes of the sale going live,
underscoring the scale at which festive demand came onto the platform. Transacting customers grew
~60% YoY, with strong demand across Fashion, Home & Kitchen, Beauty & Personal Care, Kids and
Electronic Accessories.
How Aspiration and AI-led Discovery are Reshaping Festive Shopping
Meesho Mall saw orders grow over ~200% YoY on Day 1, as branded shopping reached deeper into the
country. Tier 3+ Mall customers nearly tripled YoY, while over 1 in 3 shoppers bought a Mall product for
the first time across 1,000+ brands.
The shift was most visible in everyday aspiration-led categories, with over 8 in 10 first-time Mall buyers
shopping Beauty & Personal Care, including face washes, perfumes, soaps and skincare, followed by
Health & Wellness and Footwear. The trend points to branded consumption becoming both more
affordable and more accessible beyond the metros.
Creator-led commerce saw similarly strong momentum, with Content Commerce orders growing ~3.7X
YoY. ~90% of active Content Commerce creators are nano creators and 81% come from non-metro India,
making discovery more local and relatable.
Personalised recommendations played a central role in festive discovery, powering ~85% of orders.
MEESHO LIMITED
(Formerly known as “Meesho Private Limited” and “Fashnear Technologies Private Limited”)
CIN: L74900KA2015PLC082263
Registered Office: 3rd Floor, Wing-E, Helios Business Park, Kadubeesanahalli
Village, Varthur Hobli, Outer Ring Road, Bengaluru, Karnataka 560103
T: +91 9108021923 | E: cs@meesho.com | W: www.meesho.com
CIN: U74900KA2015PTC082263
Registered office: 3rd Floor, Wing-E, Helios Business Park,
Kadubeesanahalli Village, Varthur Hobli, Outer Ring Road, Bengaluru,
Karnataka 560103
How India’s Festive Basket is Evolving
Fashion remained a key part of festive shopping, with sarees, kids’ clothing sets and kurta sets among the
most-shopped products on Day 1. But the broader pattern was more revealing: festive preparation is
increasingly extending beyond the outfit to the entire occasion, from grooming and accessorising to
decorating, cleaning, hosting and puja preparation.
That showed up in sharp growth across puja articles and wall décor, alongside highly specific festive
needs: torans and wall hangings grew 8X, earlobe support patches for heavy earrings nearly 7X, and
rosemary for hair care over 6X. Shoppers also stocked up on perfumes, face washes, rangoli, decorative
lights and candles, incense and puja essentials, kitchen cleaners and even metal cleaners for polishing
puja utensils, capturing the many small preparations that go into getting festive-ready.
Sellers See Strong Festive Acceleration
The festive surge translated into strong momentum for sellers on Day 1. Seller participation grew sharply,
with transacting sellers up ~63% YoY, while transacting sellers from Tier 4+ markets doubled YoY. Sellers
receiving their first-ever Meesho order on Day 1 grew ~43% YoY. The growth reflects the breadth of
festive demand on the platform, creating opportunities for more sellers across categories and geographies
to participate in the festive season.
As the Mega Blockbuster Sale continues, Meesho remains focused on making festive shopping accessible
across Bharat while enabling sellers, brands and creators to grow.
About Meesho: Meesho is a multi-sided technology platform driving e-commerce in India by connecting
consumers, sellers, logistics partners, and content creators. As India’s largest e-commerce platform by
Annual Transacting Users and Placed Orders, the platform has built innovative technology to create an
accessible and affordable e-commerce ecosystem for a billion Indians. It enables entrepreneurship at scale
by empowering millions of small businesses and individuals to build and grow online with minimal upfront
investment. AI is the operating system that powers how Meesho builds, enabling faster iteration and
continuous improvement. Each system removes barriers between millions of Indians and e-commerce,
while driving technology-led efficiencies to serve Bharat at scale.