NSEPress Release2d ago · 23 Sept 2026, 04:02 pm
Press Release
SBI Cards and Payment Services Limited · SBICARD
✦ AI Summary▲ PositiveProduct Launch
SBI Cards and Payment Services Limited has launched a new secured credit card, Advantage SBI Card, on its digital platform SBI YONO, allowing customers to apply for the card in just 10 minutes with a 100% paperless journey.
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Earnings Impact2/10
Growth Catalyst8/10
Governance Concern1/10
Regulatory Risk1/10
Balance Sheet Risk1/10
Liquidity Impact8/10
Market Sentiment8/10
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Full Announcement
SBI Cards and Payment Services Limited has informed the Exchange regarding a press release dated September 23, 2026, titled "SBI Card Launches Fixed Deposit Backed Secured Advantage SBI Card on SBI YONO".
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September 23, 2026
The BSE Limited The National Stock Exchange of India
Corporate Relationship Department. Limited
PJ. Towers. Exchange Plaza,
Dalal Street, Fort Bandra-Kurla Complex.
Mumbai - 400 001 Bandra (E), Mumbai - 400 051
SCRIP CODE: 543066 SYMBOL: SBICARD
SECURITY: Equity Shares/Debentures SECURITY: Equity Shares
Dear Sirs,
Re: Disclosure under Regulation 30 and 51 of the SEBI (Listing Obligations and
Disclosure Requirements) Regulations, 2015 - Press Release
Pursuant to Regulation 30 and 51 of the SEBI (Listing Obligations and Disclosure
Requirements) Regulations, 2015, we attach herewith the copy of press release titled
"SBI Card Launches Fixed Deposit Backed Secured Advantage SBI Card on SBI YONO".
The same is also being uploaded on the website of the Company at www.sbicard.com.
Kindly take the same on record.
Thanking you,
Yours faithfully,
For SBI Cards and Payment Services Limited
Payal Mittal Chhabra
Chief Compliance Officer & Company Secretary
Date and Time of Event: - September 23, 2026 at around 03:34 PM
Enclosed: As above
SBI Cards and Payment Services Ltd.
DLF lnfmity Towers, Tower C, Tel.: 18001801290 Registered Office:
12th Floor, Block 2, Building 3, Email: customercare@sbicard.com Unit •I01 & 402, 4th Floor. Aggarwal Millenrnum Tower,
DLF Cyber City, Gurugram -122002, Website: sbicard.com E 1,2,3, l\elaJ1 Subhash Place, Wazirpur, Ne,v Delhi -110034
Haryana. India CIN -L65999DL 1998PLC093849
OSBI Card
Press Release
SBI Card Launches Fixed Deposit Backed Secured Advantage SBI Card on SBI YONO
Introduces a seamless and 100% digital journey for customers to avail secured credit cards on
SBI YONO
Secured Advantage SBI Card can be availed in just 10 minutes through digital application
New Delhi, September 23, 2026: SBI Card, India’s largest pure-play credit card issuer, announced
the launch of Advantage SBI Card on SBI YONO, introducing a seamless digital journey that enables
customers to avail a secured credit card backed by a fixed deposit. The digital journey was
inaugurated by Mr. Challa Sreenivasulu Setty, Chairman, State Bank of India (SBI), in the presence
of Mr. Ashwini Kumar Tewari, Managing Director, SBI, and Ms. Salila Pande, Managing Director &
Chief Executive Officer, SBI Card. The end-to-end digital journey for secured credit cards on SBI
YONO, further strengthens customer’s access to credit through a seamless and convenient digital
experience. Customers can apply for four secured Advantage SBI Card - SBI Card Elite, SBI Card
Prime, SimplyClick SBI Card, and SimplySAVE SBI Card on SBI YONO.
The launch brings together SBI Card’s trusted credit card expertise along with SBI’s reach and digital
capabilities of YONO platform to deliver a simple yet enhanced customer experience. Customers
with a fixed deposit with SBI can easily apply for the secured Advantage SBI Card through a 100%
paperless journey on SBI YONO. The initiative combines the security of a fixed deposit with the
convenience and benefits of a credit card, enabling customers to enjoy a rewarding experience
across their everyday spends.
Salila Pande, Managing Director & Chief Executive Officer, SBI Card, said, “Customers can now
experience a simpler and more convenient way to access secured credit cards through a seamless,
100% paperless digital journey. The new digital journey for Advantage SBI Card on SBI YONO is
designed to bring greater ease to the entire process, enabling customers to access a secured credit
card backed by a fixed deposit within minutes. The diverse portfolio of SBI Credit Cards available
on SBI YONO further enhances customer choice, providing the flexibility to select a proposition
best suited to their needs. At SBI Card, customer centricity remains at the core of our approach as
we continue to simplify experiences and make every interaction easier and meaningful for our
customers.”
The secured Advantage SBI Card on SBI YONO provides an accessible entry point into the formal
credit ecosystem, particularly for customers looking to establish or strengthen their credit profile.
The launch reinforces SBI Card’s focus on building digital-first customer journeys to expand access
to formal credit. As customer expectations increasingly shift towards simple, instant, and integrated
financial experiences, SBI Card continues to invest in technology-led solutions that make every day
financial interactions more convenient.
OSBI Card
About SBI Card
SBI Cards and Payment Services Limited (‘SBI Card’) is a non-banking financial company that offers
extensive credit card portfolio to individual cardholders and corporate clients which includes
lifestyle, rewards, travel & fuel, and banking partnership cards along with corporate cards covering
all major cardholder’ segments in terms of income profile and lifestyle. The brand has a wide base
of over 22 MM+ cards-in-force. SBI Card has a diversified customer acquisition network that enables
the organisation to engage prospective customers across multiple channels. SBI Card is a
technology driven company.
The Company is listed on National Stock Exchange of India Ltd. (“NSE”) and BSE Ltd.(‘BSE”).
P.S. The brand name of the company is ‘SBI Card’, and it is registered in the name of ‘SBI Cards
and Payment Services Limited’. The company is trading under the entity name ‘SBICARD’ on stock
exchanges.
For further press queries please contact:
SBI Card Dentsu for SBI Card
Vishal Tyagi Shilpa Abraham
vishal.tyagi1@sbicard.com M: + 91-7907431859
shilpa.abraham@dentsu.com