NSEAppointment4d ago · 14 Sept 2026, 05:46 pm
Appointment
Orient Electric Limited · ORIENTELEC
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Orient Electric Limited has appointed Ms. Sandhya Biswas as Chief Marketing and Customer Experience Officer, effective September 14, 2026.
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Earnings Impact5/10
Growth Catalyst3/10
Governance Concern2/10
Regulatory Risk1/10
Balance Sheet Risk5/10
Liquidity Impact8/10
Market Sentiment6/10
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Full Announcement
Orient Electric Limited has informed the Exchange regarding Appointment of Ms. Sandhya Biswas as Chief Marketing and Customer Experience Officer - Senior Management Personnel w.e.f. September 14, 2026.
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OEL_14092026174556_DraftSMPIntimationReg30.pdf
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Ref: OEL/BSE-NSE/2026-27/45 September 14, 2026
National Stock Exchange of India Limited BSE Limited
Exchange Plaza, 5th Floor, Phiroze Jeejeebhoy Towers
Plot No. C/1, G Block Fort, Dalal Street
Bandra Kurla Complex Mumbai – 400001
Bandra (E), Mumbai 400051
Symbol: ORIENTELEC Scrip Code: 541301
Dear Sir/ Madam,
Subject: Disclosure under Regulation 30 of the SEBI (Listing Obligations and Disclosure
Requirements) Regulations, 2015 – Appointment of Senior Management Personnel
This is to inform you that pursuant to the recommendation of the Nomination and Remuneration
Committee, the Board of Directors of the Company has, by way of resolution passed by circulation
on September 14, 2026, approved the appointment of Ms. Sandhya Biswas as Chief Marketing and
Customer Experience Officer and Senior Management Personnel of the Company with effect from
September 14, 2026.
The details required under SEBI Master Circular HO/49/14/14(7)2025-CFD-POD2/I/3762/2026,
dated January 30, 2026, are enclosed herewith as Annexure A.
The disclosure is also being made available on the website of the Company at
https://orientelectric.com/pages/notices-stock-exchange-disclosures.
We request you to take the aforesaid information on your records.
Thanking you,
For Orient Electric Limited
Diksha Singh
Company Secretary
Encl.: as above
Orient Electric Limited - a CKA Birla Group Company CIN No.: L31100OR2016PLC025892
240, Okhla Industrial Estate, Phase III, New Delhi 110020, India Tel: +91 011-41325060
Regd. Office: Unit VIII, Plot No.7, Bhoinagar, Bhubaneswar, Odisha 751012 investor@orientelectric.com www.orientelectric.com
Annexure A
Details as required under Regulation 30 of the Listing Regulations read with SEBI Master
Circular HO/49/14/14(7)2025-CFD-POD2/I/3762/2026, dated January 30, 2026
S. Details of the event Particulars
1. The reason for change viz. Ms. Sandhya Biswas appointed as Senior
appointment, resignation, Management Personnel of the Company.
removal, death or otherwise
2. Date of appointment /re- September 14, 2026.
appointment/cessation (as
applicable) & term of appointment Full-Time Employment.
/re-appointment;
3. Brief Profile Ms. Sandhya Biswas brings close to 20 years of
(in case of appointment) experience across consumer durables, lifestyle,
telecom, energy and home improvement businesses
in India and the US. An alumnus of the Indian
School of Business, Hyderabad, with a background
in Electronics and Informatics, she has worked
across organisations including Airtel, Kohler,
Morphy Richards, Livguard and, most recently,
Fenesta.
Her experience spans business and P&L
management, category and product strategy, brand
building, digital and e-commerce, and go-to-market.
Across her roles, she has focused on building and
premiumising brands, developing new categories
and products, and using consumer insight and
marketing to drive business growth.
4. The disclosure of relationships Not applicable
between directors (in case of
appointment of a director)
Orient Electric Limited - a CKA Birla Group Company CIN No.: L31100OR2016PLC025892
240, Okhla Industrial Estate, Phase III, New Delhi 110020, India Tel: +91 011-41325060
Regd. Office: Unit VIII, Plot No.7, Bhoinagar, Bhubaneswar, Odisha 751012 investor@orientelectric.com www.orientelectric.com